We live in an era of almost infinite content creation – podcasts, blogs, social media, and more.

And yet, landing a book deal with a respected commercial publishing house is still a signal achievement.

To conference organizers who hire speakers, reporters who cover your beat, and assignment editors who book guests on national television, a commercially published book marks you as someone credible and worth listening to.

When I published my first book with Harvard Business Review Press in 2013, my business took a very different turn.



Since Reinventing You was released, I’ve been able to dramatically increase my fees and work with high profile clients. I've built a six-figure per year paid speaking business, and have traveled around the world teaching and giving talks (Thailand, South Africa, Brazil, Russia, France, Singapore, the Netherlands, and many more).

Landing a book deal with a major publishing house can be extremely helpful if your goal is to:

  • Build your reputation as an expert in your field

  • Attract new clients and business opportunities

  • Enable you to command premium fees

  • Launch a paid speaking career

  • Secure prominent media opportunities

  • Create intellectual property you can leverage to build an online course

The Opportunity is Enormous

But it’s not easy to know how to break in. In 2009, I wrote three different book proposals – all of which were turned down, repeatedly, because I didn’t know how the process worked.

I want to demystify the process for other talented professionals, and give you access to the information – and contacts – you need to succeed.

That’s why I’ve created Land Your Book Deal, a special, one-day workshop on Thursday, November 14th that teaches you the exact process I used to secure three book deals (with Harvard Business Review Press and Portfolio, the business imprint of Penguin).

This is the workshop I wish I had access to a decade ago, when I was first hoping to get published.

In Land Your Book Deal, you’ll learn:

  • How to structure a compelling book proposal (I’ll give you actual copies of my proposals to model)

  • How to identify and target the right literary agent for you

  • How to position yourself and your idea to make you irresistible to publishers

  • What to expect in the process (typical timelines, advances, what’s expected of you as an author, etc.)

  • How to develop your marketing plan to ensure your book is a success

Guest Speakers

We’ll be joined in person by three special guest stars, including:

Editorial Director at Portfolio/Sentinel of Penguin Random House

Niki Papadopoulos

Editorial Director at Portfolio/Sentinel of Penguin Random House

Niki is my editor, and in the last decade she has published twelve New York Times bestsellers and seventeen Wall Street Journal bestsellers, including The Obstacle Is the Way by Ryan Holiday; The Four by Scott Galloway; Captivate by Vanessa Van Edwards; Thinking in Bets by Annie Duke; Hooked by Nir Eyal; and American Kingpin by Nick Bilton.
Literary Agent of Kneerim & Williams

John Butman

Literary Agent of Kneerim & Williams

John is an agent with the agency I work with, Kneerim & Williams, and specializes in business, history, technology, psychology, and politics. He's also an author himself (he's published books with Harvard Business Review Press and Little, Brown) and can speak to both sides of the literary equation.
Literary Agent of Nordlyset Literary Agency

Isabelle Bleecker

Literary Agent of Nordlyset Literary Agency

Isabelle is a literary agent and an international rights specialist who will talk about what it takes to get your book published overseas, and to build your brand and spread your message abroad. Isabelle has more than 25 years' experience in the publishing industry.

Workshop Schedule

The event will run from 9:00am – 5:00pm, and will take place in Manhattan (exact location TBD). We’ll provide a light breakfast and healthy lunch.

*** The private dinner with literary agent John Butman and me the night before the workshop, which was available to the first 10 registrants, is now SOLD OUT. 

However, literary agent Isabelle Bleecker has graciously agreed to join me and the next 10 registrants for a private dinner the evening of the workshop (November 14th). Register now to join us that night! There are currently six spots left. ***

If you’re serious about publishing a book and want to dramatically accelerate your knowledge and progress, I hope to see you at the workshop.

The cost is $2000, and you can register below.

Frequently Asked Questions

  • Will attending this workshop guarantee me a book deal?

    To be clear: no. The goal of the workshop is to provide you with the information and tools you need to create a great book proposal and make your pitch compelling to agents and publishers, but it does not guarantee a specific result.

  • Do I need to have an idea for a book in order to participate?

    No - the only requirement is your interest in publishing a book with a mainstream house. Of course, it’s helpful if you already have an idea for a book, but it’s not required. The session will be informative regardless of where you are in the process.

  • What if I’m interested in writing a fiction book?

    Many of the same principles will apply, but the workshop is aimed at professionals who seek to publish non-fiction books.

  • What if I already have a book deal? Will this cover book marketing?

    The workshop will touch on book marketing and how to prepare yourself for a great launch, but if you already have a book deal with a commercial publisher, this is probably not the best workshop for you. You can save your $ and join the Recognized Expert program

How Can You Sign Up?

If you think this sounds like a fit for you, click the "enroll now" button to join us on November 14th in NYC. This is your chance to get serious about landing your book deal.

Meet your Instructor

  • Dorie Clark

    Author, Reinventing You, Stand Out, and Entrepreneurial You

    Dorie Clark

    Dorie Clark is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and the author of Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” She is a frequent contributor to the Harvard Business Review, TIME, and Entrepreneur. Recognized as a “branding expert” by the Associated Press, Inc., and Fortune, Clark is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, the U.S. State Department, and the World Bank. She's also the producer of a multiple Grammy-winning jazz album. You can download her free 88-question Entrepreneurial You self-assessment and learn more at dorieclark.com.

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